To be all "cool and down", ya gotta know your slick abbreviations. B2b, b2c, c2c, p2p, and now P3P, case-sensitive, of course.

Now P3P, or the Platform for Privacy Preferences Project, is a W3C initiative. I let W3C go when I first heard it, but now with this blatant obfuscation of the nearly truly useful p2p abbreviation, I have to challenge whether these are the people we really want making up standards for computer technologies. If they can't even come up with good, useful, unique acronyms and names, well, can they really be trusted to come up with anything other than New Cokes when they're done? (And I do apologize that "New Coke" is my concept for the week.)