title: Put the knife down and take a green herb, dude. |
descrip: One feller's views on the state of everyday computer science & its application (and now, OTHER STUFF) who isn't rich enough to shell out for www.myfreakinfirst-andlast-name.com Using 89% of the same design the blog had in 2001. |
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Tuesday, March 04, 2014 | |
Stop Using The Cup of Coffee vs. $0.99 App Analogy | A Designer Life:
Note that he doesn't say your app. Okay, okay, that's wrong. He does, very explicitly, say "your app", but the "you" there isn't you, the specific, real, quality app author. It's "you" the composite app developer, that makes lots of unScottish (aka "crap") apps. It's how the concept of "app developer" appears to your audience -- an author-persona, if you will. (See, honestly, how many dev blogs mention Foucaultian terms? No additional cost to you. I know.) How do you make your $4 app a trustable experience? That's an app developer's -- any app store software developer's -- challenge. Or, as Jeff Atwood says in App-pocalypse Now (linking to the post above): Have you ever noticed that the people complaining about apps that cost $3.99 are the same people dropping five bucks on a cup of fancy coffee without batting an eyelash? Me too, and I'm with the coffee people. $3.99 for your app? Outraaageous! More specifically, it's your attention, but those terms are relatively interchangeable. There's only so much attention to pass around. Folks set aside time to take a look at new apps, with an expectation in their head of what they'd like to find. It's like rushing to a store to take advantage of a sale. If the item you want isn't there, you've wasted your time, and that, you can never get back. You're not so upset that the item isn't there, but that you traded in your time trying to back it. If I'm actively looking for an app that does X, I typically can't afford to try out 15 of them. I have $5 set aside to find a great RSS reader. I research. I try out free alternatives. I finally shell out for Unread. I still feel it's not as good as it could be. How many times to I shell out $5 trying to find a good one? How long do I lurk around review sites? When do you settle for what you've got/good enough? How do you, as an app developer, rise to the top of that process? Labels: business, development, Foucault, hats of money, indie, software posted by ruffin at 3/04/2014 11:11:00 AM |
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